![]() ![]() Granted, it introduced a spicy version of the McNuggets last year, but I haven’t seen much else of note from the venerable fast-food chain. Instead of playing the celebrity game, I’d rather see McDonald’s put more effort into developing new products. In short, it was just another way to sell the same chicken item McDonald’s has sold for decades. ”Ī previous meal, built around the South Korean pop group BTS, featured a 10-piece McNuggets with two new sauces, including a sweet chili one. Perfectly tasty and tangy, but hardly a revelation. “As for that “Saweetie ‘N Sour Sauce,” let’s just say I’ve had it a million times already. (Wouldn’t that be called a Big McNugget?) Celebrity cynicismīut my cynicism doesn’t end there when it comes to this latest celebrity offering.Īnother part of the Saweetie Meal’s promise is that you can “remix it like Saweetie,” meaning you can follow the pop star’s path of putting fries in your sandwich or ditching the burgers in the Big Mac and replacing them with McNuggets. Indeed, Wells Fargo has said that’s the case, noting that the Travis Scott promotion connected McDonald’s “with an audience that’s been a weak spot over the past 20 years,” as in consumers in the early teen-to-mid 20s age bracket.īut I’d also suggest, more than a little cynically, that these meals are just a way for McDonald’s to repackage its existing menu items and lure consumers into buying more fast food than they might normally order.Ĭertainly, I can’t think of a time I went into Mickey D’s and said I’ll have a Big Mac and some McNuggets - generally, that’s an either/or proposition, but the Saweetie Meal delivers both (with those fries as well). I’d suggest that the celebrity meals are basically just a Happy Meal, sans toy, for a slightly older demographic (in other words, people who are Saweetie’s target audience). (And sure enough, the toy element has tapped into pop culture as well, with toy tie-ins with movies and television.) ![]() ![]() Moreover, McDonald’s created a powerful packaging model with its Happy Meal, the classic kiddie combo of food and a toy. Had Michael Jackson singing about the Pepsi generation.įast-food chains have long been part of this playbook as well. Chesterfield cigarettes tapped New York Yankee great Joe DiMaggio as its pitchman. ![]() Of course, there’s nothing new about consumer brands trying to sell their stuff via a celebrity connection. McDonald’s! original sound - Steph | Weight Loss Dietitian.“The Saweetie Meal is a combo that comes with a Big Mac, four-piece Chicken McNuggets, fries and a drink. On a weight loss journey! | McDonald’s | - Add a side of apples □ if you need help finding what this balance looks like for you…check out the link on my page! #sweatingforthewedding #weddingweightlossjourney #2023brides #weddingprep #lowcalbreakfast #highproteinbreakfast #fastfoodswaps #mcdonaldssecrets #countingcalories". □ if you need help finding what this balance looks like for you…check out the link on my page! #sweatingforthewedding #weddingweightlossjourney #2023brides #weddingprep #lowcalbreakfast #highproteinbreakfast #fastfoodswaps #mcdonaldssecrets #countingcaloriesġ.6K Likes, TikTok video from Steph | Weight Loss Dietitian "Replying to yes… even mcdonalds can fit in your weight loss journey! Finidng swaps, combinations and meals that help you reach your goals is key. Replying to yes… even mcdonalds can fit in your weight loss journey! Finidng swaps, combinations and meals that help you reach your goals is key. ![]()
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